How it works
Position and perception.
an award-winning, woman-owned boutique public relations firm.

Executive Positioning
Media executive positioning involves establishing a prominent and influential presence for leaders within their industry. This strategy includes crafting a strong personal brand, showcasing expertise, and building networks to effectively lead and shape industry conversations.

Public Affairs
Public and media relations encompass the strategic management of an organization’s image and reputation among the public and in the media. It involves building positive relationships with key stakeholders, fostering open communication, and proactively engaging with the media to convey the organization’s messages and objectives.

Crisis Management
Crisis communications involves swiftly and effectively addressing and mitigating any potential harm to an organization’s reputation during unexpected and challenging situations. It requires clear, transparent, and empathetic communication with stakeholders, coupled with a well-prepared crisis management plan to guide actions and responses.

Partnership
Expert advice and guidance to organizations seeking to improve your operations, solve specific problems, or achieve strategic goals. Getting an outside analysis to offer recommendations, and assist in implementing changes to enhance efficiency, profitability, and overall performance.
About Andrea Bitely
Andrea Bitely is an in-demand advisor to leaders in business, law, non-profits and government, with a deep understanding of traditional and digital media and knows how to use all available tools to manage both crisis and everyday communications.
Frequently quoted in national and Michigan-based publications, Bitely is a leading commentator on Michigan politics. Deeply connected with local and national media, she is a trusted voice committed to ethical public relations practices through honest and effective methods.
Bitely is also the contributing conservative columnist at the Detroit Free Press. Her columns run monthly. In addition, she has been a frequent guest on WDIV’s Flashpoint, a weekly public affairs show. Her writing has also appeared in The Toronto Star.
An alumni of Western Michigan University, Bitely has worked at the U.S. Chamber of Commerce, POLITICO, the Michigan Department of Attorney General, a mid-sized public relations firm and at the Michigan Retailers Association. Bitely Communications is a woman-founded company based in Lansing, Michigan.
A portion of annual profits will be donated to Small Talk Children’s Advocacy Center, a 501(c)3 non-profit organization dedicated to providing hope, healing, and justice for children and families impacted by abuse in Ingham and Eaton counties.
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